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Diploma in Journalism & Mass Communication

VISUALDO SCHOOL OF MEDIA, Nairobi, Kenya

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Mass Communication

Mass Communication is a broader term, which deals with communicating to the masses through communication mediums. This includes media ( or mediums) like print, radio, television, web and production etc.

Whereas, Journalism, is an art of gathering news (real news from any sector, including different beats like politics, science, education, entertainment, investigation etc), packaging it (with facts, data, pictures etc) and disseminating it through mediums of mass communication (explained above).

We have;
Diploma in Journalism & Mass Communication
Certificate in Journalism & Mass Communication

Broadcast Journalism

Broadcast Journalism, is a type of news reporting presented to the public electronically or by radio instead of being published in newspapers. Media in broadcast journalism includes television, radio, and the Internet. Broadcast journalism is meant to be dispersed more quickly than older forms of journalism, including print media, and is meant to be more accessible. Radio and television broadcasts are designed to get the news out to a wide variety of people in language that is much less formal than traditional print media. News that is broadcast over the Internet can update people on events as soon as they happen. This can occur through articles, social media, and more.

Course outline

SEMESTER 1:
– Intro to Mass communication
– Introduction to Journalism
– Radio Production 1
– Communication Skills
– Computer Skills		SEMESTER 2:
– Camera Operations
– Photography
– Video editing
– Radio production 2		SEMESTER 3:
– Media & Society
– Media Law (ICM)
– English for journalists
– Broadcast journalism
– Newspaper reporting
SEMESTER 4:
– Sub Editing (ICM)
– Social Studies 1
– Advertising
– Online journalism		SEMESTER 5:
– Translation Practices
– Public Relations (ICM)
– Social Studies 2
– Journalism Ethics
– Communication Research		SEMESTER 6:
– Media Management
– Entrepreneurship
– Environmental Reporting
– Investigative Journalism
– Final Project

Particulars

  • Intakes: January, April, July, September
  • Certificate: 12 months (4 semesters)
  • Diploma: 24 months (8 semesters)
  • One semester = 3 months
  • Fees: Ksh48,000 a semester (payable in instalments of Ksh16,000 a month)
  • Grade(KCSE): Diploma C-, Certificate D-

Requirements

  • Paid Non-refundable Application Fees of Ksh2000
  • Submitted Application Form
  • 1 Passport size photo
  • Copy of National ID or Passport (or wait list)
  • KCSE Certificate results (Diploma entry grade is C-, Certificate is D-)
  • Short course entry grade is any grade
  • Pay your semester school fees before starting class
  • PAY VIA MPESA: Paybill number: 4107253 Account number: Student name
  • Maximum of 2 installments are allowed per semester
  • After payment send the confirmation to +254.798.325.330
  • Hostels are not part of school fees
  • TVET (KNEC) Exams fees – paid later
  • PEARSON Exams fees – paid later
  • PROJECT / LAB / ACTIVITIES fees – paid later
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